Google search engine success with our unique and secret SEO formula.
SEO Search engine optimisation success

Google search engine success with our unique and secret SEO formula.

Tue 24 Apr 2018

A celebration is sometimes a rare thing in the digital marketing game ... and may appear to be for quirky reasons when it happens. This is one of those times.

We recently took our foot off the throttle to check the mirrors for one of our leading clients, Conquer Termites Northside. Their current business status is certainly one to be celebrated!

Our original project spec from June 2017 included the desire to rank on a key niche Google search, related to Brisbane and their "patch".

There are roughly 2,000 words in a Google search result and our goal is to own as many as possible for our clients ... and in this case, we have substantially overachieved.

Check out the associated screen capture to see what we mean:

1. We "own" the majority of the "above the fold" displayed results with the client's website.
2. Google has rewarded our broad and detailed website with position 1 AND "break out links". "Break out links" confirm that Google has the greatest respect for our work. Notably, we use our own "JetStream" content platform which gives us a great advantage (over the likes of WordPress).
3. Using our refined methods for consistently acquiring reviews works. As a result, we own the entire right side panel.
4. The franchisor website compliments the strategy and effectively serves our client at positions 2 and 3 in the search results.

There is simply no escaping the fact that Conquer Termites Northside are the only guys to call for termite related services on the Brisbane Northside.

The 15 minute celebration ends now and it's back to work for our new clients.

eCentral works exclusively by business category and geography with residential and trades service businesses. We notice that our ideal clients have more than 5 service staff on the road and a strong desire to grow the business while maintaining high standards. We are looking for more clients like Conquer Termites Northside. Working with organisations based in Brisbane, Gold Coast, Sunshine Coast, Sydney and other regions. If this is you and you want to profile your business at the top of the Google rankings, contact the business owner, John Nayler on 0407 15 13 11.

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What business leaders have to say about eCentral

"... to a site that is user friendly, produces fantastic results"

We have been working with eCentral for over a year now ...and will continue to use his services indefinitely due the complete satisfaction we have in this arrangement. They have taken us from a web site that was hard to manage and invisible to a site that is user friendly, produces fantastic results in terms of direct business...they have placed us into top 5 positions ...and I can now see the steps they took to grow our understanding, knowledge and then take the steps to grow our online success. Can't recommend them highly enough.

Shane McNally
Whitehaven Xpress

You might ask, why do John's web designs work so well?

No matter how clever in an IT sense web developers may be, if they don’t understand the basic principle that web sites are a business’s window to the world and should convert information into revenue, they aren’t of much value. For these reasons, I have immense respect for John Nayler and his knowledge and skills and highly recommend him to anyone who may be thinking of engaging his services.


eCentral consistently delivered software systems that sustained our growth and the need for bespoke software to support the business model.

The simplicity of the systems and software enabled staff to proceed with minimal training while delivering reports integral to the management of the business. By the time the systems were built, eCentral had gone on to construct a Trust Accounting System which was fully integrated with the rest of the application set streamlining our workflow significantly and providing substantial cost saving due to efficient work processes. For an IT consultant, John has a unique capacity to interrogate the processes within the business and understand the business drivers. His solutions were always with our specific business outcomes in mind. I have, in over 40 years in business, found this to be a very rare combination. I highly recommend the software development capabilities of John Nayler and eCentral.

Don Horsfall
Conveyancing Works Solicitors

Contact Us

Call eCentral Principal John Nayler on 0407 15 13 11