Google Reviews AI Updates Removing Legit Reviews And Blackmailers Demand Money Via 1-star Reviews
Fake Google review feeding into ransom demands

Google Reviews AI Updates Removing Legit Reviews And Blackmailers Demand Money Via 1-star Reviews


Mon 18 Jul 2022
By John Nayler

eCentral works hard for our clients to cement their reputation and see them rewarded for their hard work and customer service excellence.

In the recent weeks, there have been a couple of online activities that have made it increasingly harder for businesses to obtain and maintain their online reputation (social media) via the premier platform, Google Reviews.

Google Reviews AI Updates Removing Legitimate Reviews


Google has recently updated their AI that looks through reviews for indications that the review might be spam, fake or nefarious. For more than one of our clients this has meant the removal of some reviews. Our clients work hard for their clients and provide excellent customer service and they enjoy high Google Review rates, typically 4.9 and often 5.0. We know through our work surveying their customers that the reviews they obtain are completely legitimate. Unfortunately, that does not mean that the language that the reviewers do not gush or include wording that trips the wire for Google AI review checking processes to find the review removed. Disappointing, but a fact of life for the spammy and fake review world that we live in today. This update also means that new reviews from this point forward are increasingly likely to not even find themselves on Google to start with. They will be filtered at the time of writing.

Spammy Blackmail 1-star Reviews Now A "Thing"


Speaking of spammy reviews, recent news in the digital marketing space notes the increasing number of 1-star reviews being made against leading businesses to then be followed by a ransom demand from offshore to remove them. This is another terrible manifestation of the social media space that is reviews, and in this case, Google Reviews. It is hoped that Google works out means to identify nefarious reviews fuelling this ill intent and removes them before they can do harm. It would also work for Google to assist businesses to create better tools for reporting / flagging illegitimate reviews and offer simple means to have them removed. While a little difficult, Google has improving means to determine if the reviewer has previously interacted with or visited a business. 1-star reviews with no text, poor grammar or identified to have come from offshore are other means to determine the source of the review to be ill-founded.

All the while we find that our clients' ability to obtain and maintain great online reputations, primarily through Google Reviews, assists their business development and attracts high-quality customers.



News Blog

Fake Google review feeding into ransom demands

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Know, Like, Trust - What does it mean?

Fri 30 Jun 2017

It seems that one of the most common phrases you hear these days is "Know Like Trust" in business networking circles. Regardless of the event, meetups and/or social events oriented towards business it's always rattled out by the MC. We always get invited to get to Know, get to Like and get to Trust.

I have found it really interesting to break down this business mantra and see how it works in the Digital Marketing sphere.

So what's in there?

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Google My Business .business.site

Would you like a free landing page at xxxxxx.business.site ?

Thu 22 Jun 2017

In typical fashion Google have launched yet another facility that further envelops us in the Google "ecosystem". Incredibly, most products are free and here is yet another example.

Last week they re-launched their web site building product that barely raised a pulse with the very well hidden free domain offer of xxxxx.business.site. We are aware that this has already resulted in a land rush of sorts.

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Square app review

Get Square with credit card payments today. Accept them through your smartphone with this app.

Wed 14 Jun 2017

A prime issue facing mobile business is collecting payments efficiently.  Cash, direct deposit, credit cards and PayPal are pretty much essential to meet customer expectations.  Credit card acceptance ...

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Seth Stephens-Davidowitz

Everybody Lies: Big Data, New Data And What The Internet Can Tell Us About Who We Really Are

Tue 23 May 2017

This new book by former Google employee Seth Stephens-Davidowitz reveals the truth about the big questions we ask the collective knowledge.

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Not blown away by the recent Information Technology advances? You should be ...

Sun 21 May 2017

Not impressed by the advances in information technology this past year? Watch (or listen in the car :-) to the recent keynote speach at Google I/O.

Early on there is an account of just how much Goo ...

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One Plus 3T

8 Reasons to switch to Android from iPhone

Sun 21 May 2017

Not many would have noticed and there was no seismic shock to be measured anywhere in the world but the world shifted for me recently with the move from iPhone to an Android-powered OnePlus 3T.




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The Golden Age of Bullshit

Mon 15 May 2017

Well worth the watch is this 2014 Boff Hoffman talk about the enormous waste of money and resources that has been funnelled into online marketing, social media marketing and digital brand activities.

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Google map place registered onto Whithaven Beach

Straight to the pool room for our postcard arriving TO Whitehaven Beach

Tue 18 Apr 2017

Outstanding result for our client Whitehaven Xpress last week where we managed to get a business location registered onto Whitehaven Beach.

Via clever means we have been able to get recognised as t ...

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Black hat seo

What is Black Hat SEO?

Thu 02 Mar 2017

Search Engine Optimisation (SEO) has continued to be seen as the Holy Grail of online digital marketing success. The rise of Google as the most popular search engine has forced digital marketers to ca ...

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Why on earth would you offshore or outsource?

Fri 02 Dec 2016

From time to time I get approached by Australian businesses who are using IT and digital services from offshore locations. This is something that I will always be against, for a number of reasons:

...

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Small Business Digital Grants Program

Tue 15 Nov 2016

From the 8th November 2016 to  9 December 2016 the Queensland Government are inviting submissions for funding grants.

The dollar for dollar grants up to $10,000 are available for Queensland small  ...

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Why the hell do you want to use Wordpress?

Mon 14 Nov 2016

If I were to present you with a hard cover edition of what was titled "The Alternate Bible" and tell you that it was being read by millions of people right now you would be automatically interested right.

If I were then to tell you that the Alternate Bible was based originally on the collective scribbles of a thousand monkeys and thrown into a paperback novel, your interest would be further pricked - I mean why were millions now reading these scribble?

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Whitehaven Xpress to Whitehaven Beach

How do I get more visitors to my web site?

Thu 29 Sep 2016

This is the most common question asked of eCentral and our specialist high end digital marketing.

It would be great it the answer where easy to get more clicks on my web site, but unfortunately, it ...

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Horrocks Solicitors

Digital marketing: joint ventures with eCentral

Tue 20 Sep 2016

From time to time, long lasting high trust relationships result in arrangements that might not otherwise be possible.

One such relationship is the marketing joint venture of the www.horrocksolicitors.com.au web site.


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Why is my website not working?

Wed 07 Sep 2016

At eCentral we have been integrating websites into business since 1999, and along the way have assisted hundreds of business develop their online success.

We see many website builders forcing busi ...

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Latest Website Launches from eCentral

Tue 29 Mar 2016

Country Weddings Mackay - August 2016

Results Coaching - August 2016

Shourmet - Shared Gourmet - July 2016

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Brisbane Search Engine Optimisation tips for 2016

Wed 17 Feb 2016

As a search engine and e-marketing engineer for 18 years I always get a laugh at telemarketer phone calls from foreign shores offering "Search Engine Optimisation" services. The irony that they have t ...

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10 Tips for small business digital marketing for 2016

Fri 04 Sep 2015


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Events

Testimonial

What business leaders have to say about eCentral

"... to a site that is user friendly, produces fantastic results"

We have been working with eCentral for over a year now ...and will continue to use his services indefinitely due the complete satisfaction we have in this arrangement. They have taken us from a web site that was hard to manage and invisible to a site that is user friendly, produces fantastic results in terms of direct business...they have placed us into top 5 positions ...and I can now see the steps they took to grow our understanding, knowledge and then take the steps to grow our online success. Can't recommend them highly enough.

Shane McNally
Whitehaven Xpress

You might ask, why do John's web designs work so well?

No matter how clever in an IT sense web developers may be, if they don’t understand the basic principle that web sites are a business’s window to the world and should convert information into revenue, they aren’t of much value. For these reasons, I have immense respect for John Nayler and his knowledge and skills and highly recommend him to anyone who may be thinking of engaging his services.

Brownie
Coastwatch

eCentral consistently delivered software systems that sustained our growth and the need for bespoke software to support the business model.

The simplicity of the systems and software enabled staff to proceed with minimal training while delivering reports integral to the management of the business. By the time the systems were built, eCentral had gone on to construct a Trust Accounting System which was fully integrated with the rest of the application set streamlining our workflow significantly and providing substantial cost saving due to efficient work processes. For an IT consultant, John has a unique capacity to interrogate the processes within the business and understand the business drivers. His solutions were always with our specific business outcomes in mind. I have, in over 40 years in business, found this to be a very rare combination. I highly recommend the software development capabilities of John Nayler and eCentral.

Don Horsfall
Conveyancing Works Solicitors

Contact Us

Call eCentral Principal John Nayler on 0407 15 13 11

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